Ever wanted to combine your love of coffee with helping others? Think Coffee does exactly that. The New York-based coffee company responsibly sources all of its coffee beans, and every purchase helps support a social justice project. The Think Coffee team travels the world to work with small producers in Ethiopia, Nicaragua, and Colombia.
The company's efforts to get to know its partners result in great coffee. When you go into a store of theirs, you'll experience quality menu items such as espresso with cream, a mocha frappe, a latte, and knowledgeable staff.
In addition to single-purchase and wholesale options, Think Coffee has an awesome subscription where you can get your coffee delivered to your door. Here's everything you need to know about this subscription service.
How Think Coffee Works
Think Coffee has 11 physical cafe locations in New York, including Union Square and East Village. They import all of their coffee and roast it in a facility in Brooklyn. However, you don't have to live near a physical location to subscribe. The first step is to decide which coffee beans or baked goods you want from your subscription.
Think has four single-origin bags:
When you view the bags on the website, you can see the tasting notes and the type of roast. Once you click on one, you'll also see information about the farmer, the varietal, the altitude, and the process. You also see the project that your purchase will help fund. For example, the Santa Isabel roast helps their Clean Water Access Project to give clean water to the workers who process the coffee.
Other projects that think coffee investing include worker housing Restoration in Nicaragua, menstrual activism and distributing pad kits in Ethiopia, and housing reconstruction in Columbia.
You can learn more about each project on their website and find supply chain and sourcing transparency.
Their unique coffee blends include the Lorimer Blend, the Union Blend, the Ainslie Blend, and the Devoe Blend.
Just like with the single-origin options, you can see a description and all of the information you need to know about each one.
Customers can add pastries to any order, including oatmeal raisin cookies, salted chocolate chip cookies, fig coconut pecan bars, and brookie bars.
The company has a decaf option for anyone who wants flavorful coffee without caffeine. Lastly, Think Coffee can ship a three-liter box of cold brew directly to your home for those who want a cool and refreshing caffeinated drink!
What You Can Expect From Your Order
Getting a subscription is a straightforward process. First, you will decide whether you want to use the subscription for yourself or send it as a gift.
Then, choose whether you want to receive your coffee once a week, every other week, or once a month. Finally, you can choose what kind of subscription you want.
You can get a rotating selection of all Think Coffee's options, or you can select only Blends, single origins, or cold brew.
When you make your selection, you pick how many bags of coffee you want to receive and if you want them to grind it for a certain type of machine. Finally, you can add any Bakery Goods that you want to your recurring subscription.
If those options don't work for you, you can fully customize your own subscription and add any specific types of coffee that you want. So if you already have favorites, you can just order those.
When you set up your order, you'll need to make an account with your delivery and credit cards information. If you need to manage or cancel your subscription, you can do so by logging in online.
We've listed the names of some of the coffee options available from this coffee shop, but let's go into a bit more detail.
The Devoe Blend is one of the most popular selections with a medium-dark roast profile and tasting notes of toasted almonds, chocolate, and berry. It's a blend of three regions, so every cup will feel like something special. All of the coffee beans come in 12-oz bags or five-pound bags.
A coffee shop at home isn't complete without sweets such as a cookie or brownie. The sweets are made at their in-house Devoe Street Bakery and made fresh to order.
You can click on any baked good to see a list of the ingredients. For example, the brookie bar includes chocolate chips, vanilla, milk, and cocoa powder. Every order contains five bars.
Finally, customers can order things such as merch, a gift card for a friend, and bundles from the online store. There are two bundles: the Devoe Street bundle of cookies and the Single Origins bundle.
Think Coffee services any address.
There is a flat rate for delivery, but a number of orders ship for free once you reach a minimum price.
The company accepts requests for wholesale partnerships from many businesses.
You can inquire about this service by calling their phone number or on their website.
Pros & Cons
- Each purchase helps a social project somewhere in the world
- The bakery allows you to add cookies and brownies to your order
- Subscription is quick and easy to set up
- Single-purchase options are available
- No espresso roast for people who want to make a latte or mocha at home
Food for Thought
Overall, Think Coffee prioritizes the communities that make a good cup of joe possible. Not only do they credit and work directly with small farmers, but they fund important initiatives to help their network.
Though there aren't too many different roasts, the options are diverse enough that there is a flavor for everyone. If you can visit a physical cafe, you can use the website to place an advance order at a store.
Order your latte or your favorite espresso and milk drink, and then pick it up without waiting in line.
Regardless of where you live, it's extremely easy to tailor a subscription to meet your needs, and there's no commitment necessary. If you are used to 16-ounce bags of beans, you may find that these 12-ounce ones are a bit small. However, it's a nice feeling to drink your morning beverage knowing that it's ethically sourced. Plus, you can always order two bags at a time if you go through beans quickly.
Think Coffee is most compatible with coffee-lovers who wish to prioritize fair and ethical sourcing practices from small farms.